Primeau Productions has been creating, writing, editing, marketing and consulting on video production for more than thirty years. Our primary business area focuses on South Carolina and Georgia with projects by request for our fantastic clients throughout the United States.
After three decades of work, and seeing the good, bad and really bad results of video production you might expect Primeau Productions to sound like “The Pollyanna of Video Production.”
The truth is that there can be problems with video and if they’re not addressed, failure is almost guaranteed. There are at least “7 Big Problems with Video Productions” that can sink a project. We’d like to review them with you.
- Terrible Formatting. When Primeau Productions began business, it was pre-smartphone. We have grown-up in the digital world and are comfortable in that world. Many video production companies aren’t. Why is formatting so important? As of 2025, 51% of all video is played on mobile devices? Primeau Productions makes certain your video formatting is aligned with all platforms on which it is to be viewed.
- Awful Scripts. Most video is significantly under 2-minutes in length. The message must be clear, crisp and conclusive regardless of the message of the content. It is not automatic the message will be remembered however; it is a virtual certainty a mediocre or unfocused message will be forgotten. Our scriptwriters write as though your organization depends on it.
- Cost Overruns. From cameras to software, microphones to editing, video production can be fraught with surprises. Primeau Productions has a “no surprises” policy. We work within budgets. Whether you use our services or choose another firm, demand a strict accounting and have a thorough understanding of the budget.
- Fishy Ethics. Sooner or later, it was necessary to address the topic of ethics, because intentionally or unintentionally, many video production companies nationwide have taken advantage of good natured, often naïve clients. Primeau Productions maintains the highest ethical code of conduct in the business. We understand the stressors and challenges you are under and we respect and deeply appreciate your trust.
- Vague Timelines. Video production must adhere to tight timelines and strict schedules. We meet obligations because we have no higher purpose than your success. We are in business too and we understand that missing a schedule can be the difference between success and failure.
- Lack of Appeal. When companies “fall in love” with their sense of creativity or bend to the whims of pressure over common sense or try to produce video that tries to be everything to everybody, it generally results in “meh” to every customer, client or member. Primeau Productions believes in being a valued partner and keeping the project on its best message.
- Misery in Marketing. A strong video must increase an cognizance of a brand, strengthen sales, increase and improve web awareness and convey essential material on services or productions or many other factors. If a video fails to meet marketing objectives and “numbers,” the intention has failed. When these situations occur, it is usually the result of poor writing or editing or intention itself. Primeau Productions understands poor marketing always leads to negative outcomes.
The best way to avoid 7 Big Problems with Video Productions? Have a partner you can trust, that is not afraid to out problems and to help overcome those challenges.
